ManUp4Her
Summary of the project
ManUp4Her is an Erasmus Plus initiative aimed at addressing gender-based violence (GBV) through adult education. With an implementation period starting from November 1st, 2023, spanning 24 months until October 31st, 2025, the project underscores men’s pivotal role in fostering social cohesion and combating GBV. By fostering empathy, enhancing social competencies, and nurturing an understanding of gender diversity among men, ManUp4Her pioneer innovative approaches to prevent and ultimately eliminate GBV. Employing the andragogy and heutagogy learning methodologies, the project tailors its strategies to adult learners, recognizing the importance of lifelong education in societal change. At its core, ManUp4Her responds to the imperative of ensuring women’s safety and freedom from gender-based violence, by engaging men as active agents of change. Through targeted interventions, the project aims to cultivate a culture of gender equality, thereby addressing two key priorities outlined in the Erasmus+ 2023 guide: developing men’s awareness of EU values regarding GBV and creating high-quality learning materials for male adults to foster personal growth in terms of gender equality.
TARGET GROUPS
Main target group:
- Adult Men
Indirect Target Group
- Participating Organisations’ Staff
PROJECT’S OBJECTIVES
The objectives of the project are:
- to develop men’s social skills in the form of empathy, so that they understand the urgent need to eliminate gender-based violence. This will foster a mindset consistent with EU values.
- to understand gender diversity. By highlighting the different experiences that women have, simply because of their gender, men will better understand the differences between the sexes.
- to strengthen men’s participation in society in order to contribute to social cohesion. The project aims to highlight the need for men’s participation in this struggle which will lead to the creation of a common cause for gender equality.
- to create quality educational material for adult men on gender-based violence. This will encourage men to understand the importance of continuing learning and developing personal and professional skills even after completing formal education.
- to enhance interdisciplinary cooperation between the participating organisations. Through this cooperation at EU level, the partners intend to improve their capacity to create international and interdisciplinary synergies.
- to develop the visibility of the project and multiply its impact, key messages and results.
ManUp4Her
Project Results
This interactive e-book will be the educational material that will introduce men to the issue of gender-based violence. It will consist of 5 chapters:
- “Gender-Based Violence 101”
- ”This doesn’t count!” – Types of GBV
- “So it’s not about the mini skirt?” – Causes of GBV
- “And so what?” – Impact of GBV
- “The guy next door” Environments where GBV occurs
The e-book, will focus on presenting the topic as a theory, but will also include relevant statistics and incidents by country and in the EU. The format of the interactive book will be text for the theoretical parts and illustrations for the statistics. It will be 50 pages long.
The second result will be a series of podcast episodes. These episodes will narrate the key points of the ebook allowing for a more summarised version that is easily accessible. Specifically:
a)Key facts about GBV
b)Causes and Consequences of GBV
c)Types and Environments of GBV
d)Case studies
e)Facts and Stats
The podcast episodes will be available in the national languages of the partner countries because an English podcast with translated transcriptions would defeat the purpose of listening without having to read the material. It will also be available in English to allow other country nationals to access the material. It will be distributed via a podcast service and redistributed through the project website.
The videos will be created in ways that ensure optimal engagement and effective learning outcomes. They will focus on two topics: 1. Recognition of GBV & 2.Prevention of GBV.
The videos will also include: Signalling: The partnership will use on-screen text or symbols to highlight important information. Segmenting: The videos will pause and ask questions, providing theory before moving on, allowing learners to engage with small pieces of information and giving them control over the flow. Weeding: There will be limited music to eliminate extraneous information and allow the viewers to focus on the key message. Matching modality: The videos will be shot in high-quality studios with professional actors allowing the partners to use both the audio and visual channels to convey the information. They will be recorded in English with subtitles in all the partner languages. Closed Captions in English will also be available.
The vlog series with expert interviews will include tips and suggestions for the recognition and prevention of GBV. They will follow principles for educational vlogs in order to appeal to the viewers while also conveying important information.
Indicatively:
-Natural: The vlogs will be recorded in each expert’s native language to allow them to speak freely and more naturally creating a friendly and inviting atmosphere
-Simple: Seeing as the vlog interviewees will be experts, the interviewing partner will make sure that the language used is easy to understand by asking the experts more questions if necessary.
An online guide for men (approx 15 pages) with basic theory and examples to become multipliers of the project’s key messages. It will explain the role and significance of the Male Ambassador as well as tips and examples for men to share
the knowledge they gained from the previous results. It will also contain short self-regulated exercises to test their skills as multipliers.
The Partnership
Bildungsnetzwerk Magdeburg gGmbH – coordinator, Germany
The Bildungsnetzwerk Magdeburg gGmbH (EJBM) is an organisation active in the field of European youth work. It hosts and serves up to 105 people, offering multiple accommodation and seminar spaces. In the field of youth education, EJBM organises seminars and projects and provides space for other organisations to host regional and international workshops, seminars, conferences and expert meetings. The EJBM focuses on the following areas: Civic education, European education, Workshops for intercultural skills, communication, team building, networks, Training for acquiring/enhancing professional and social skills and competences, International exchanges for youth and adults, Training projects and volunteer projects.
KAINOTOMIA & SIA EE – partner, Greece
“KAINOTOMIA” is a Lifelong Learning Centre (K.DI.VI.M) in Greece, which is active in the field of Vocational Education and Training. KAINOTOMIA has implemented more than 60 continuing vocational training programmes for unemployed people, teachers of all levels of education, higher education students, employees/self-employed and vulnerable social groups, for the development of professional opportunities and their promotion and integration into the labour market and society in general, through innovative programmes. “KAINOTOMIA” provides consultancy services to enterprises and support and advisory services to trainees to facilitate their (re)entry into the labour market. “KAINOTOMIA” has participated in several national projects, offering a high degree of expertise in training in modern fields, combining them with those that are in high demand in the labour market to develop the knowledge, skills and attitudes of trainees for their integration into the labour market. Furthermore, “KAINOTOMIA” participates in co-funded national programmes called “local development and entrepreneurship projects for unemployed people based on specific local needs and development potential”.
JUGEND-& KULTURPROJEKT EV – partner, Germany
Jugend- & Kulturprojekt e.V. (JKPeV) was founded in 2004 to provide opportunities for young people to develop and use their soft and professional skills and stimulate their creativity and entrepreneurial skills through non-formal learning methods. Located in Dresden, Germany, JKPeV is dedicated to promoting EU citizenship and the active participation of its citizens. JKPeV is designing and implementing international Projects, Events and Training for young people, adults, educators and youth workers on-site and abroad with a focus on assisting the cultural enrichment of the city of Dresden and the Free State of Saxony while also promoting the cultural diversity of the European Union. Involving experienced and highly knowledgeable educators from Dresden and abroad and including participants with fewer opportunities (NEETs, with migrant backgrounds etc.).
UNIVERSITA DEGLI STUDI DI TORINO – partner, Italy
The University of Torino (UniTo) stands as one of Italy’s oldest and most esteemed academic institutions, with a rich history dating back centuries. With approximately 70,500 students, 3,650 academic, administrative, and technical staff, along with 1,800 post-graduate and post-doctoral students, UniTo operates across 120 buildings in Torino and Piedmont, shaping itself as a bustling “city within a city.” Renowned for its cultural contributions and cutting-edge research, UniTo offers a diverse array of courses spanning traditional disciplines like history, law, and medicine, while also pioneering in modern fields such as food science, social politics, and communication sciences. Noteworthy research centers in Medical Diagnostics, Biosensoristics, and Nanotechnologies underline UniTo’s commitment to excellence. Actively engaged internationally, UniTo participates in numerous collaborative projects, offers bi-national degrees and international PhD programs, and maintains over 600 formal cooperation agreements with institutions worldwide. Emphasizing internationalization, UniTo facilitates mobility programs and hosts visiting scholars and students, promoting a dynamic academic environment.
Asociación LET HER IN INTERNACIONAL – partner, Spain
Let Her In International is an international network of organisations with different expertise and experience, ready to share their knowledge, skills and values to eliminate the barriers women face in equal educational, work, political and social environments. The network aims to enhance the value of their actions and to support women in creating and developing innovative projects and initiatives through the exchange of good practices, and peer-to-peer cooperation at local, national and European levels. The members of the network believe that the human factor is a rich resource in our societies, consisting of the fusion of knowledge, skills and personal and social attitudes of all citizens. Through consultancy and participation in European training programmes, Let Her In experts aim to support European citizens, with a focus on women, in various fields, from education, moving on to the workplace, and including political and social participation processes.
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